Helvatia is a cultural booklet I designed in an attempt to explore both a different country and design style. I intend it as a travel guide-style advertisement for a vacation to Switzerland using Bauhaus inspired design to tie into the country’s history. I cover some Swiss food, history, and traditional clothing while comparing it all to counterparts from the United States to give the viewer something familiar to compare the new information to. Helvatia is an old name for Switzerland, and is the origin of the name Helvetica, which I use as the typeface for the booklet. The limited color for the project comes from the country’s flag, while the simple design layout of the pages relates to Bauhaus design.
Process